One channel partner. Every route to market.

Companies authorise BlueParadigm through a resale-enabled offer. We create private offers and multiparty offers that bring in MSPs, GSIs and distributors as resellers. Eligible purchases count toward customers’ Azure commitments (MACC).

Companies give BlueParadigm a resale authorisation. We create channel partner private offers, and package portfolio products together as multi-product solutions. Purchases can count toward customers’ AWS commitments.

We sell portfolio products as a reseller through reseller private offers, drawing down customers’ Google Cloud commitments.

Portfolio products reach Pax8’s MSP partners through the Pax8 marketplace. [CONFIRM: Pax8 listing or agreement before naming]

Portfolio products in distributor catalogues and marketplaces, with credit and logistics handled by the distributor. [CONFIRM: name Leader, Dicker Data and others only once signed]

Buy through your distributor or as a reseller on a multiparty offer. Margin built in; local support behind every product.

Co-sell on projects and large programmes, and resell through multiparty offers that draw down customer commitments.